AHA
Project:

AHA

Agency:
AHA

In this film we explore the link between diabetes and heart disease, how with a proper plan of diet, exercise and medication, you can avoid heart disease pitfall. We helped the team at CPB craft a minimalist design aesthetic using brand colors, and iconography. While the information is serious in tone we opted for a design aesthetic that was graphic approachable. We developed an engaging animation language that helped people lean in to the content and get the help they need.

Client
AHA
Credits

Creative Director Jason Cook

Executive Producer Darren Jaffe

Art Director Ella Yoon

Animator David Do, Anastacio Gallard

Executive Producer Darren Jaffe

About

In fact, 30 million Americans suffering from diabetes are 2 times as likely to have a heart attack or stroke. Yuck.

There’s a clear link between diabetes and heart disease.

Under the Hood

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Know the Link

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