OnStar
Project:

OnStar

Agency:
Campbell-Wald

To continue our growing relationship with our buds at Campbell Ewald in Detroit, we helped them create an animated film that explained the five core consumer benefits for Onstar customers.

Client
Campbell-Wald
Credits

Creative Director Jason Cook

Executive Producer Darren Jaffe

Art Director Ella Yoon

About

We designed the sequence to feel like a visual stream of consciousness, allowing simple compositions made with minimalist lines to tell the story.

This was a great opportunity to try some new visual techniques we hadn’t seen before, and most important tell an engaging story. #onstardelivers

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OnStar Last Man Standing

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